zara

Zara is a Spanish retailer that was founded in 1974 and strictly focused on fast fashion. It promised that it's in house tailors could produce fashions in a 2 week timeline. They spend zero to little advertising a year, and focus on opening on new stores. In the 1980s the industry lead to even faster turns on production times and provided the company the look of "instant fashions," even from the 80s they were considered copied fashions. Though this upcoming fall season continues to explode with style and masculinity. The brand focused on the modern woodsman with an olive and taupe color palette. Distressed jeans are combined with t-shirts and knitted vests. Olive tones become a favorite in coats and jackets while taupes find their way into shoes, accessories and pants. Check them out online and in a local  store.